The SAFILM - San Antonio Film Festival was founded in 1994 by Adam Rocha as a video festival, which sported a logo of a naughty-looking angel. It was later renamed the San Antonio Underground Film Festival and then finally the SAFILM – San Antonio Film Festival. The non-profit festival is held annually in June at the Instituto Cultural de Mexico en San Antonio in Hemisfair Park. The festival showcases independent narrative, animated, documentary, and experimental shorts or features.