Blogger / Model / Stylist / Creative Consultant / Media Personality
Nicole Warne is considered one of the world’s leading digital influencers, with her fashion, travel and lifestyle blog – Gary Pepper Girl – and related social media platforms boasting a significant and loyal following from a global audience.
Multidimensional in her talents, Nicole is regarded as an expert in the fields of fashion, digital and social media, and e-commerce, collaborating with brands as a model, stylist, creative director, social media and brand consultant, digital influencer and ambassador. She has also added presenting to her list of skills, as the host for Mercedes-Benz Fashion Week Australia Global Live Stream program in both 2013 and 2014, as well as featuring as a guest on numerous commercial television networks.
Nicole’s creative skill set, sharp focus on high-quality content and innate eye for detail is highly sought after, and she counts premium brands Louis Vuitton, Dolce & Gabbana, L’Oreal Luxe, Lane Crawford and Roland Mouret amongst her list of clients. She has also been featured in prestigious international publications such as Vogue, Harper’s Bazaar, Elle, Glamour, and Grazia, including landing her own Miss Vogue Australia cover.
Owning her own successful company by the age of 20, Nicole also lends her entrepreneurial skills and business knowledge to brands and businesses, from established global corporations to local technology start-ups. She was recently on the 2014 judging panel for the Calvin Klein Accessories International Design School Project Award, as well as the Australian BT Emerging Fashion Designer Award alongside Vogue Australia editor-in-chief Edwina McCann, which involved her judging each applicant based on design, quality, business vision, marketing and social media presence.
Nicole is an intelligent, light-hearted and charming young businesswoman. She’s aspirational, yet relatable, and her down to earth approach to a fantasy-like reality has been key to her attracting a rapidly growing audience.
Nicole Warne plays the online persona of ‘The Gary Pepper Girl’, a fashion, travel and lifestyle blog created to portray the whimsical world of Gary Pepper and the girl who lives in it.
Presented through its digital and social media platforms, Gary Pepper Girl has a cult following from around the word. With over 1.1 million followers, Gary Pepper Girl has a significant daily reach across multiple media channels that is continuously growing.
Through Gary Pepper Girl, Nicole fuses her love for fashion, travel and photography, capturing beautiful moments and sharing her experiences from travels across the globe. With beautiful photography, high-quality content and a romantic tone of voice, Gary Pepper Girl is known worldwide for its inspiring imagery and colourful brand aesthetic.
Gary Pepper Girl was never intended to be just a blog; it is a brand, a destination and a dream. It is a realm full of vivid colour and endless possibility. It captures the imagination and creates a magical world to escape to.
Through Gary Pepper Girl, Nicole aims to inspire a new generation of fashion, travel and photography lovers to write their own story and create the world they dream about.