In 1995 Jane Asher was the star of her own magazine, when she launched her own national publication Jane Asher's Magazine. Curiously it was called itself "Jane Asher's Cookery and Craft" inside the magazine itself, despite the title on the cover. It only came out once each season and wasn't publicised very well.

The Jane Asher's Magazine was full of recipes, flower arranging, dinner party ideas, craft pattern templates, cake decorating instructions, adverts for brands like Moet & Chandon and listed upcomming events such as Royal Ascot and Wimbledon.

There was a special guest in each issue for whom Jane decorated a cake. They were interviewed and shown enjoying canapes and wine with Jane.