by Kyle Munzenrieder
December 5, 2017 4:56 pm
Victor Virgile/Gamma-Rapho/Getty Images
What can Tumblr's list of most popular models of 2017 tell us that other social media's ranking can't? Well, consider the medium. While Tumblr has some devoted celebrity users (including Taylor Swift and Frank Ocean), it's not a must-use platform for most stars. So popularity on the network isn't measure by follows (and it is rare that popular celebs ever lose massive amount of followers), but rather directly by how much buzz a model is generating among fans in that particular year. In turn, the microblogging service has become the internet's home for superfandom.
Tumblr's Fandometrics blog tallies up their year end lists by gauging the number of posts tagged with the models name, how often those posts are reblogged and liked, and h...