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Dennis Arthur Murphy (September 4, 1926 – July 15, 2021) was an American sports entrepreneur who helped co-found the American Basketball Association (1967-1976) (with Gary Davidson), the World Hockey Association (1972-1979), the original World Team Tennis (1973-1978), Roller Hockey International (1992-1999), and several other trend-setting amateur and professional sports concepts and events. Each of his innovations exhibited ground-breaking marketing and promotional tactics, new rules, and a style of play that forced the evolution of the entrenched incumbent. Among the many visionary rules and promotional concepts introduced by Murphy include the 3-point shot (ABA), the Slam-Dunk Contest (ABA), team cheerleaders (ABA), the first $1 million contract (WHA), and he paved the path for the ever-growing wave of European and Russian hockey players that now play in North America.